Client Value Propositions…the least used, and most critical sales strategy today
Better Ways Sales Strategies
JANUARY 3, 2020
Stage 3: Discovery (And its three dimensions: – The hierarchy of pain/gain; stakeholder pains/gains; and the quantification of client pains/gains). Enables us to garner much more information than a typical, product-oriented approach that focuses on understanding the features and functions of the current client solution.
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