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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. Customer success is focused on retention, loyalty and advocacy. Add them all together, and you get customer experience management.

CXM 520
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Customer success playbook: A comprehensive guide

Zendesk

Recognizing these pain points allows businesses to proactively develop solutions and strategies that ensure customers feel supported and valued at every touchpoint. This deep understanding of the customer experience allows you to create targeted employee actions to customer issues, enhances product adoption, and fosters long-term loyalty.

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Mar 17 – Customer Success Jobs

SmartKarrot

Apply here: [link] Role: Customer Success Director Location: Remote, United States Organization: Hunt Club As a Customer Success Director, you will develop the playbook for delivering a world-class customer experience (cadence for update meetings, success metrics, surveys, tokens of appreciation, etc.).

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Jul 01 – Customer Success Jobs

SmartKarrot

Apply here: [link] Role: Customer Success Manager Location: Paris, France Organization: Medallia As a Customer Success Manager, you will manage the client relationship throughout the customer life cycle. Improve customer advocacy, retention, loyalty and increase customer lifetime value.

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Top 50 Women Leaders in Customer Success 2022

SmartKarrot

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Currently, she is the Vice President of Customer Experience at Bugcrowd.