CRM, Decision-making, Sales Environment and Value Selling

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65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

DemandFarm

APRIL 13, 2023

Key Account Management Glossary: 65 Crucial Account Management Terms Explained Account Hierarchy: Account Hierarchy is the structure and organization of key accounts within a company visualized in a hierarchical system of decision-makers and stakeholders.

Key Account Management

Key Account Management Account Management Management Value Proposition

How complex is your complex sale? An analogy with Judo belts

KAM With Passion

MARCH 28, 2022

In the world of B2B sales, the term of complex sales is a well-accepted term but what does it mean exactly? The core definition states that a B2B sale is complex when several people are involved in the purchase decision. Is this sufficient to capture the degree of complexity of a sale situation?

Procurement

Procurement Stakeholders CRM Government

Strategic Accounts Today

65 Essential Key Account Management Terms Explained: Key Account Management (KAM) Glossary

How complex is your complex sale? An analogy with Judo belts

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