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Operationalizing Outcome-Based Selling: Virtual Panel Discussion Hosted by Chicago Chapter of the Sales Leadership Community

SOAR Performance Group

Please join the April 22 virtual meeting of the Sales Leadership Community hosted by the Chicago Chapter. The post Operationalizing Outcome-Based Selling: Virtual Panel Discussion Hosted by Chicago Chapter of the Sales Leadership Community appeared first on SOAR Performance Group.

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4 Keys to Equip CSMs to Succeed

SOAR Performance Group

In 2023, Customer Success Managers are stuck between the often opposing priorities of customers and companies. Customers are scrutinizing budget, spend and value more than ever, while companies are […] The post 4 Keys to Equip CSMs to Succeed appeared first on SOAR Performance Group.

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Got CXM? Why customer experience management isn’t just a nice-to-have for strategic account management

Strategic Account Management Association

Value Selling A sales approach that focuses on benefiting the customer throughout the life cycle of your relationship. Account managers are focused on taking a consultative approach to selling, such that customer decisions are based on the overall value potential of the supplier’s products and services.

CXM 520
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Ask These Five Questions to Improve Your Value Articulation and Differentiation

SOAR Performance Group

They tell me: “John, we just aren’t effectively articulating our value and differentiation.” While this has […] The post Ask These Five Questions to Improve Your Value Articulation and Differentiation appeared first on SOAR Performance Group. In my conversations with chief revenue officers (CROs), a recurring theme is emerging.

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Episode 47: Selling and Delivering Outcomes and Value During Uncertain Economic Times

SOAR Performance Group

Senior executives share perspectives and insights related to selling and delivering outcomes and value during uncertain economic times. Jeff Depa from Gainsight (Chief Revenue […] The post Episode 47: Selling and Delivering Outcomes and Value During Uncertain Economic Times appeared first on SOAR Performance Group.

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Tailoring the Buyer and Customer Experience to Address Changes in Decision Making

SOAR Performance Group

The post Tailoring the Buyer and Customer Experience to Address Changes in Decision Making appeared first on SOAR Performance Group. In recent years, buyers are noticeably changing their decision-making processes. How are these changes impacting sales teams, and how can sales leaders help their teams tailor the buyer and […].