Five Tips for Finding Credible Sources to Interview for Professional Articles
Strategic Communications
JUNE 10, 2023
In the world of business-to-business (B2B) writing, credibility is key. When crafting professional articles, it’s crucial to back your claims and insights with credible sources. These sources not only add weight to your content but also enhance its authenticity and value. However, finding reliable sources to interview can be a challenging task, especially in an environment where literally anyone can claim to be an “expert” and establish an authoritative presence online.
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