Strategic Planning and Management Insights
SEPTEMBER 30, 2023
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LinkedFusion
SEPTEMBER 30, 2023
LinkedIn is often the only platform that helps sales reps get new business, even while Twitter, Facebook, Instagram, and Snapchat are useful resources for learning more about your prospect’s hobbies and personality, warming them up before you reach out, and developing your subject matter expertise. But they are no match for B2B selling. You are already falling behind the competition if you aren’t using LinkedIn for online prospecting.
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