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How Aramex’s Young SAM Program Provides Strategic Value and Impact

Strategic Account Management Association

Director Global Account Management, Aramex. Aramex is a leading global provider of comprehensive logistics and transportation solutions, headquartered in Dubai and listed on the Dubai Financial Market. By Shahaboddin Wahdatehagh, Sr. Responding to Market Shifts.

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Why Start a (True) Key Account Management Initiative?

KAM With Passion

For all organisations, large or small, who take it seriously, practicing KAM is about developing deep and strong relationships with truly strategic customers in order to accelerate innovation and growth. As stated earlier, boosting innovation has become a key criterion for organisations with a mature KAM practice.

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3 Key Commercial Capabilities to serve customers and grow revenue

KAM With Passion

A clear marker of authentic KAM is a deep involvement of many functions with key accounts: product development, services, logistics, legal, executives. They almost always include a growth acceleration criteria as well as indicators focused on the implementation of the strategy and the pace of innovation.