Remove 2000 Remove Communication Remove Innovation Remove Key Account Management
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B2B Book Club Selection (August 2022)

Account Manager Tips

B2B Book Club Selection (August 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. We read the winner and each week a summary and companion podcast explore the key themes and big ideas. Why this book?

B2B 243
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KAM Customer Life Cycle

Jermaine Edwards

Strengthen brand position and retention of key customers. Product innovation and new market access. This is especially true when it comes to the application of key account management and the elements that shape the success of existing customer management. How good is your communication?