How to Set More-Realistic Sales Targets using Historical Data
QYMATIX
OCTOBER 3, 2023
As he took the reins, Immelt set an ambitious sales target: “We believe that GE can grow two to three times faster than world gross domestic product, which translates to about 8 per cent sustained sales growth.” Rockwell’s sales targets? Both GE aviation and financial services business took a direct hit.
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