2012 Decision-making Profitability Sales Training 
Jeffrey Gitomer
AUGUST 23, 2011
In order to struggle less, you must begin to make the transition from “making a sale” to “creating a buying atmosphere.” Knowing how the customer and others produce and profit — When you are trying to make a mental impact on the decision-making process. Struggling.
Jeffrey Gitomer
APRIL 21, 2011
This is a 100% price driven sale. Low profit. Find out a little bit about the prospect’s business so you can go into the sales call with answers and ideas that may get the prospect excited enough to buy. The correct question to ask is: How will the decision be made? What about the value? Can I bid on…?
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