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Traits of Startup Unicorns in 2024 [Data + Expert Insights]

Hubspot Sales

MAY 6, 2024

Since the term‘s inception in 2013, they’ve attracted immense attention and praise; there's even a reality television show called Unicorn Hunters that capitalizes on this public fascination. Privately owned companies are typically owned by a concentrated number of shareholders, unlike public companies traded on the stock market.

Investors 75
Investors Innovation Software Software 75
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The 5 Stages of Entrepreneurship

Hubspot Sales

JANUARY 25, 2023

A written business plan is even more essential if you’re seeking investors in your company. Potential investors want to see the extent to which you envisioned your business. This can mean taking on more stress than an investor-funded company. You desire to expand faster. Bootstrapping relies on a lot of sweat equity.

Investors 63
Investors Profitability e-Learning Brainstorming 63
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