Proactive marketing and business development executives – CRM, internal engagement and career insights
Red Star Kim
DECEMBER 5, 2023
Ideas to enhance engagement To reduce “us and them” (fee earners and marketing) feelings we can try to invoke a sense of ingroup and a shared social identity. Finding ways to meet with people in real time (such as at social events) can help. And it is hard to argue with evidence of client sentiment or competitor action.
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