Release time to become a more proactive Marketing and Business Development Executive (November 2022)
Red Star Kim
DECEMBER 2, 2022
It was a full house at November’s PM Forum workshop for Proactive Marketing and Business Development Executives. Many management teams I speak to express a desire for their M&BD Execs to be more proactive – which takes time, tact and the confidence to think ahead and adopt a more advisory approach. Prepare plans. Learn constantly.
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