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Is Germany too Sceptical for Artificial Intelligence in the Workplace?

QYMATIX

There is a prejudice that the working world in Germany is mainly fearful and skeptical of a future with artificial intelligence. The term “German Angst” also comes up again and again in specialist discussions about the development and use of artificial intelligence (AI) in the world of work.

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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

From the animated discussions I selected a few topics of focus – Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing. There was also much debate about the use of artificial intelligence (AI). We looked at case studies from professional services firms.

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AI Washing: AI or not AI, That is the Question

QYMATIX

“AI Washing” is a company’s marketing effort to advertise that their products or services contain artificial intelligence, even though this is only weakly the case, if at all. How can sales executives trust a vendor? How can you prove it, and what can companies do about it? We did the research. Engineer.ai

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Being more strategic – Case studies and insights (Ireland May 2023)

Red Star Kim

Funnels for target client segments Another approach considered was to focus on the customer journey (marketing) and buyer funnels (sales) for a few selected segments (or personas). It concludes “Firms that have adopted a one-firm operating model are 2.3 times more likely to be in the top quartile of healthy and high-performing organizations”.

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DiscoverOrg Acquires ZoomInfo

SBI

The two companies are coming together to provide sales, marketing, and recruiting professionals access to the most trusted and comprehensive B2B data available in the market. Today, effective sales and marketing relies on data that combines deep insightful context with high-quality broad coverage. John Donlon, Sr. VANCOUVER, Wash.,