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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Protectionism – Some fee-earners could be insecure and defensive about sharing client information and relationships. The culture and rewards systems sometimes worked against integrated client teams. Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking.

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Future Marketing and Business Development Manager: Connections, Collaboration, Context, Creativity, Cause and Continuous learning

Red Star Kim

External clients – Then of course we need to build networks amongst potential clients, existing clients and referrers. Marketing is the client’s representative within the firm. Our client relationships keeps us in touch with market changes and perceptions.

Marketing 130
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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

And it is hard to argue with evidence of client sentiment or competitor action. It was interesting to learn how Business Development Executives work with managing client relationships”.

CRM 130
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Book review: Neuroscience for learning and development by Stella Collins

Red Star Kim

There’s information about Howard Gardener’ multiple intelligences and emotional intelligence. So I’m confident you could skip some of this material if necessary. Soft skills It’s jam-packed with research evidence, so you know the information is reliable. And how these need to be considered in learning environments.