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Private client management and marketing: Business plans, recruitment, assessments and automation (Nov 2023)

Red Star Kim

It was good to meet the private client lawyers – some recently promoted to head of department – for a workshop on “ Managing and growing your private client practice” earlier this month. Private client management and marketing: Business plans, recruitment, assessments and automation. kimtasso.com). kimtasso.com).

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Coaching and Consulting – People and Problem-Solving skills

Red Star Kim

MBD executives, advisors, managers, client services executives and BDMs from law firms, economics and management consultancies joined a PM Forum workshop on “Coaching and Consulting Skills for Marketing and Business Development”. An emerging theme was the combination of people and problem-solving skills.

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What is Socratic questioning? (Questioning skills)

Red Star Kim

In CBT ( Cognitive Based Therapy ), where the focus is on modifying thinking to facilitate emotional and behavioural change, it is recognized as helping clients define problems, identify the impact of their beliefs and thoughts and examine the meaning of events (Beck & Dozois, 2011).

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Is That Sales Rep a Robot? 8 Tell-Tale Signs You're Talking to AI [+Why Human Reps Are Still Necessary]

Hubspot Sales

In addition to managing customer contacts, reps are responsible for preparing reports, generating leads, and all other related administrative tasks. Data entry and administrative tasks took up so much time in 2018 that sales professionals could only spend one-third of their time making sales.

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Future Marketing/BD Manager – Build resilience to avoid being overwhelmed

Red Star Kim

A key theme arising at the March PM Forum “ Future Marketing/Business Development Manager” (with delegates from legal, accountancy and consultancy firms) was about being overwhelmed. There were conversations about overwhelmed marketing/BD managers, overwhelmed M&BD teams and overwhelmed fee-earners. What are our goals?

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Leadership, emotional intelligence and teams in change management

Red Star Kim

Last week I was excited to lead an MBL session on “Tackling Change Management – A Workshop for Professional Firms”. Having facilitated this session many times in the past in face-to-face workshops, it was exhilarating to experience the change in running it on-line for the first time.

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Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

Red Star Kim

So where accidents happen there is an opportunity for personal injury solicitors who manage complex cases. Media coverage was obtained in The Guardian, realbusiness, People Management, CityAM and Changeboard (a global HR community). The campaign was part of an exciting project 7BR announced in 2022.

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