Account Manager Tips

MARCH 23, 2021

Key account management is the secret to grow revenue and customer retention. Importance of key account management Existing business is cheaper and more profitable than new business. Account growth, renewals and advocacy are difficult for indirect suppliers because procurement focus on spend management. Pass it on.

Key Account Management 246

Key Account Management Account Management Management Suppliers 246

Account Management Skills

AUGUST 24, 2021

A reminder also that my next Account Accelerator programme starts on 23rd of September. This is a transformational programme for agency account managers and account directors to take your agency from unpredictable project revenue to more predictable account growth. I need automated account plan.

Account Management 98

Account Management Management Account Planning Co-Creation 98

Mercuri International

MAY 23, 2023

Set objectives & strategy A SAM should create a sensible and sustainable strategy for strategic accounts, help develop the account plan, and build buy-in across the organization. AI tools to augment the SAM might include: Embedded tools to predict strategic account growth areas. Account planning automation.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

Account Management Skills

MARCH 20, 2023

Now Hallam, if you do not know already, was voted Google best digital agency in 2019, and is the only agency to be recognised by the Drum Magazine as the most recommended agency the in the UK three times in a row. The AM role for me, I rely on the account manager to have an eye on the future. So that’s it.

Digitalization 52

Digitalization Account Management Decision-making Management 52