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Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum

Red Star Kim

Key Account Management (KAM) – Research companies, use KAM technology and maintain momentum. Key Account Management (KAM) – Research companies Larger firms may have access to research and knowledge specialists. Others may find that the M&BD team is responsible for research.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Delegates from legal and accountancy practices in the UK and overseas (Brussels and Amsterdam) shared how to tackle those challenges. What is surprising is that despite having demanding sales roles for new and existing clients, many professional services marketers have received little formal sales training.

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Referrer Management – Capacity and Capability

Red Star Kim

And the problem was compounded with extraordinarily long lead times for sales through complex decision-making processes in professional services. Some looked to LinkedIn’s Sales Navigator to drive data and process. Another area for discussion was sales training and sales process management.

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Sales Coaching – Make Every Sales Rep a Top Performer

Arpedio

Now, you might wonder if all this talk about sales coaching even concerns you: Your sales reps have already completed their onboarding and initial training, so what’s the point of spending more time and effort on additional sales coaching? Ready to elevate your sales coaching game? Let's talk! Superior together.

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