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The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

Traditional marketing models (e.g. RACE by Dave Chaffey) focus on customer acquisition (Reach, Act, Convert, Engage). Check this out The 10 best legal social media users of 2023 – Legal Cheek and see the material above on buy-in generally.

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