2023, Account marketing and Finance - Strategic Accounts Today

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2023

Account marketing

Finance

Be more strategic – A metaphor: Analyse, join and align the dots

Red Star Kim

MARCH 6, 2023

We obtain data about our external environment – using a PESTLE analysis , competitor analysis and understanding trends in our markets, sectors and clients. Then we consider data about our internal environment – our finances, our people, our services, our marketing and business development, our systems, our culture etc.

Strategic Thinking

Strategic Thinking Cybersecurity Digitalization Stakeholders

The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

Red Star Kim

APRIL 12, 2023

Check this out The 10 best legal social media users of 2023 – Legal Cheek and see the material above on buy-in generally. Social media in professional services Delegates asked a number of questions about social media for professional services and then shared their thoughts.

Media

Media Marketing B2C Stakeholders

Be more strategic – A metaphor: Analyse, join and align the dots

The Proactive M&BD Executive – Culture shock, marketing models, fee-earner engagement, qualifications and social media

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