Remove 2026 Remove Communication Remove Facilitation Remove Value Proposition
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SMB sales playbook — tips, tools, and strategy to increase your wins

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Business owners, conversely, are quite busy and possibly impatient, so your offer should quickly engage them by demonstrating your value proposition through demos and other sales material. In 2026, SaaS spending by SMBs is projected to reach $291 billion , constituting 63% of total global spendings.

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