Remove 2050 Remove Decision-making Remove Management Remove Value Proposition
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Context and curiosity drive commerciality and pricing

Red Star Kim

As well as marketing and business development executives and managers there were also those in specialist pricing and bid roles. The Human Edge – How curiosity and creativity are your superpowers (kimtasso.com) explores how curiosity is one of the four things we can exploit to make us robot-proof and less likely to be replaced by automation.

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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Communication and education are required to manage expectations and promote enthusiasm and momentum. We also considered channel management strategies for referrer and referrals management. And we touched on ideas to integrate vertically and horizontally through the value chain. Prepare integrated campaigns. 60% Where now?