Arpedio
AUGUST 24, 2022
Account Planning: Manage Long-Term Account Development. Account Planning: Manage Long-Term Account Development. ? Thus, account planning occurs in order to better understand clients’ motivation and needs, and in return, you can form meaningful relationships with your accounts.
Arpedio
JANUARY 11, 2023
Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. What Is Account Management? What Is an Account Manager?
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DemandFarm
APRIL 26, 2023
Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.
SmartKarrot
MAY 15, 2023
. “Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status” by Peter Cheverton This insightful book provides readers with a range of tools and techniques for attaining profitable and sustainable key account relationships. If not, this blog is specifically written for you!
SmartKarrot
MARCH 8, 2022
A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. Amarachi Ogueji. Melinda Gonzalez. Rachel Provan.
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