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How to Identify Key Accounts: A Quick Guide to Getting it Right

Account Manager Tips

Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. Culture of innovation. How innovative is your customer? High dependency means key. So let's find them.

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Setting Sales Goals – and reaching them

Arpedio

In reality, account-based selling is all about shifting the focus from inward to outward, and thus getting a deeper understanding of the businesses you operate with. We dived a little deeper into best practices on setting sales goals and how to be successful with key account management and account-based selling.

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Strategic Account Management

ProlifIQ

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

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Opportunity Planning: A Complete Guide

Arpedio

This proves how opportunity management can be used to help design and execute a “plan to win” strategy so you are able to prioritize time and get maximum value from your effort, and that is why opportunity management is so important. What are the benefits of pipeline management? Anders Gyldenløve Pedersen, VP of Sales. +45