Remove Account Development Remove Marketing Remove Stakeholders Remove Strategic Thinking
article thumbnail

Strategic Account Management

ProlifIQ

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

article thumbnail

Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

They are also responsible for identifying new opportunities for growth and working closely with internal teams to develop strategies that drive revenue growth. They must also collaborate with marketing, sales, and product development teams to ensure that their clients receive the best possible service and support.

article thumbnail

5 Ways to Uncover Hidden Revenue in Strategic Accounts

SBI

One way teams are being more strategic is by leveraging technology to establish relationships and reinforce connections that are key to identifying hidden revenue potential. This is a dramatic shift from backward-looking, record keeping activities to revenue-driving strategic thinking. Mark founded the startup Novient, Inc.