Account Manager Tips

OCTOBER 11, 2021

Warwick Brown // Account Manager Tips. Doesn't communicate Key accounts have vast networks of stakeholders (internal and external). And a key account manager is the gateway to all these relationships. Doesn't understand their value proposition A bad key account manager relies on marketing for messaging.

Account Management 246

Account Management Key Account Management Management Suppliers 246

SmartKarrot

MARCH 16, 2021

Present the value proposition and product features to audiences ranging from Senior Executives and Project Management Leaders to frontline end-users. Educate customers on the value they can generate from their technology investments and ensure customers employ best practices and their solution is optimized for maximum value.

Customer Success 10

Customer Success Value Proposition Digital Transformation Customer Experience 10

Account Management Skills

AUGUST 24, 2021

A reminder also that my next Account Accelerator programme starts on 23rd of September. This is a transformational programme for agency account managers and account directors to take your agency from unpredictable project revenue to more predictable account growth. I’m working toward that plan.

Account Management 98

Account Management Management Account Planning Co-Creation 98