Account Manager Tips

MARCH 23, 2021

Why is key account management important? Well, i f you don't have key account management in place, you could leave money on the table, be helpless to competitor threats and put your most valuable clients at risk of defection. Key account management is the secret to grow revenue and customer retention.

Key Account Management 246

Key Account Management Account Management Management Suppliers 246

Account Management Skills

JANUARY 29, 2024

The account manager’s job is to keep and grow client relationships. What holds account managers back from growing accounts? Pricing by the hour isn’t very profitable (according to Campaign , advertising agency average profit margins went from 30% in the 1960s to 9% in 2018).

Account Management 40

Account Management Profitability Account Growth Procurement 40

SalesGlobe

SEPTEMBER 12, 2023

However, many sales and operations teams have lost the purpose and impact of account planning and have fallen into a rote process of filling out forms and creating slides, becoming jaded by the perfunctory procedures of the past.

Account Planning 52

Account Planning Procurement Decision-making Manufacturing 52

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management 98

Account Management Management Account Planning Co-Creation 98