Remove Account Management Remove Account Strategy Remove Client Relationships Remove Profitability
article thumbnail

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management

DemandFarm

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

article thumbnail

Top 20 Account Management Influencers 2023

SmartKarrot

In today’s economic environment, effective account management is essential for building and maintaining strong client relationships and achieving growth. So, let’s dive in and discover the top account management influencers to follow in 2023!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

15 Reasons Why You Might be a Bad Account Manager

Account Manager Tips

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Has no plan Which clients need an account plan?

article thumbnail

Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

article thumbnail

How to Succeed With Account Management

Arpedio

How to Succeed With Account Management. Let’s show you how to get the most out of your account management! In this blog, we’ll break down the concept of account management, and why it’s so important in order to drive a successful business in today’s increasingly complex B2B industry. Back to blog.

article thumbnail

Jul 01 – Customer Success Jobs

SmartKarrot

This role will work together with the other members of the Professional Services team as well as Account Executives, Account Managers, Sales Engineers, Customer Success Managers and Engagement Managers to execute key account strategies. Apply here: [link].

article thumbnail

Account Planning: Manage Long-Term Account Development

Arpedio

Think of it like this: a marketing strategy that sales, marketing and account management professionals use in order to maintain marketing efforts to their existing clients. In order to understand these strategies and make full use of them, a strategic account plan may come in handy.