Account marketing, B2C, Business Planning and Communication

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Account marketing

B2C

Business Planning

Communication

Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

DECEMBER 18, 2023

See also integrated-business-planning-oct12.pdf Many related to the differences in strategy between marketing property advisory services and marketing properties (i.e. Professional services marketing is somewhat different to property marketing. the bricks and mortar).

Marketing

Marketing Strategic Thinking Artificial Intelligence Stakeholders

Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

DECEMBER 5, 2023

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM

CRM Marketing Interpersonal Skills Client Relationships

Strategic Accounts Today

Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Proactive marketing and business development executives – CRM, internal engagement and career insights

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