Arpedio

JANUARY 4, 2024

In the competitive world of B2B sales, harnessing the power of an effective account mapping strategy is key to sales optimization and revenue growth. As businesses vie for market dominance, an articulate account strategy empowers organizations to deepen customer relationships and scale their operations effectively.

B2B 52

B2B Sales Decision-making CRM 52

ProlifIQ

JUNE 21, 2023

Strategic accounts are not just any customers; they are the key customers that hold significant value and have the potential to contribute substantially to the company’s growth and revenue. A strategic account development plan serves as a roadmap for nurturing and growing these important accounts.

Account Management 52

Account Management Management Account Planning Stakeholders 52

ProlifIQ

APRIL 12, 2024

Knowing what a customer has already bought is key to targeting relevant upsells and cross-sells to that account. You can quickly segment and prioritize customers based on deal size, products purchased, and whether they have open or closed business with you currently. This improves customer satisfaction and retention over time.

CRM 52

CRM Prioritization Profitability Business Growth 52

Arpedio

MARCH 6, 2024

At its core, account management involves the strategic oversight and nurturing of client accounts, aiming to maximize their value and satisfaction. Rather than solely focusing on sales transactions, account management emphasizes building trust, understanding client needs, and delivering tailored solutions to drive long-term growth.

Account Management 52

Account Management Management Prioritization Client Relationships 52

ProlifIQ

AUGUST 17, 2023

Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. What is the Land and Expand Sales Strategy?

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

Arpedio

NOVEMBER 22, 2023

Unlock Business Potential with Effective Stakeholder Mapping Improve your critical stakeholder relationships ← Back to blog As businesses strive to achieve growth and success, many overlook the untapped potential of effective stakeholder mapping. Why is stakeholder mapping important for business growth?

Stakeholders 52

Stakeholders Decision-making Business Growth Innovation 52

Arpedio

JANUARY 26, 2022

Thus, White Space Analysis leverages your sales data to uncover opportunities for growth. In sales, White Space Analysis ideally helps boost top line revenue growth. This is how you become a preferred business partner instead of just another vendor. In sales, the next new customer isn’t necessarily the best one.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

Thus, White Space Analysis leverages your sales data to uncover opportunities for growth. In sales, White Space Analysis ideally helps boost top line revenue growth. This is how you become a preferred business partner instead of just another vendor. In sales, the next new customer isn’t necessarily the best one.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

OCTOBER 24, 2023

Lack of prioritization: SWOT analysis doesn’t inherently prioritize factors. Here’s how to make the most of your SWOT analysis: Prioritize your insights: Start by prioritizing the factors in your SWOT analysis. Account Management Build powerful account plans in Salesforce.

Decision-making 52

Decision-making Account Management Prioritization Software 52