Remove Account Planning Remove Co-Creation Remove Prioritization Remove Sales Technology
article thumbnail

The Sliding Scale of Sales Transformation

Mike Kunkle

This includes an understanding of processes, political savvy, culture, collaboration, consensus building, and the ability to execute on all the above plans effectively. How to plan and organize effectively. Figure 2: The Sales Force Effectiveness Fundamentals. Value Creation. Strategic Account Management.

article thumbnail

Account-Based Selling (ABS): Everything you need to know

Arpedio

The solutions you present should be a result of broad collaboration across your business and in co-creation with your customers. We clearly see a change towards the account-based focus in sales organizations. Forrester backs this in their newest report on New Tech: Account-Based Sales Technologies, Q1 2022.