Strategic Account Management Association

OCTOBER 26, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review “When CEOs Make Sales Calls” in which he describes the impact of top management’s involvement in the customer relationship. We need to consider the person’s willingness and personality fit with the customer account.

Account Management 520

Account Management Co-Creation Leadership Procurement 520

Cosawi

DECEMBER 28, 2021

A colleague from the SAMA Board of Directors, Noel Capon, recently wrote an article in Harvard Business Review, “When CEOs Make Sales Calls,”¹ in which he describes the impact of top management’s involvement in the customer relationship. Stay informed on the account through an established strategic account process. Dominique Co?te?

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

Account Management Skills

AUGUST 24, 2021

And I bring my expertise, which is in software and technology, primarily, a lot of go to market and sales and that sort of thing, and sort of my area of expertise. He said, you know in my experience, especially when it comes to these sort of sales and customer interactions, he says, you get sent to who you sound like. Alex 28:15.

Account Management 98

Account Management Management Account Planning Co-Creation 98

SBI

NOVEMBER 7, 2019

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Doug Winter, Seismic co-founder and CEO. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20