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Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management

DemandFarm

Deeper Understanding of Customer Needs and Objectives Understanding your customers is crucial at all stages of strategic account management. AI tools can efficiently drive customer profiling and facilitate a deeper understanding of prospects.

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5 Great Account Manager Training Online Resources

SmartKarrot

Richardson’s Prosperous Account Strategy Training Program . Account management often has to be customer-centric and Richardson’s Prosperous Account Strategy Program hits the nail on its head. Analyze the account information and develop plans that improve profitability and align with customer’s goals.

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The Comprehensive Guide to Account-Based Sales for 2019

Hubspot Sales

It also helps you facilitate consensus: You can identify potential blockers and address their concerns before they stop the deal in its tracks. Review your closed-won accounts, most profitable accounts, least likely to churn, and so on. 4) How long is our average sales cycle? Location and/or number of offices.