Remove Account Strategy Remove Customer Success Remove Key Account Management Remove Suppliers
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The Business Review: a modern classic, so important also during difficult times

KAM With Passion

What is true in the private life is true in business as well, especially between a supplier and their customers. As a company, business unit or sales leaders, here are a few facts to keep in mind: First, In B2B, on average, 70% of revenue comes from existing customers. Third, in a difficult time, customers need support.

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Becoming the expert for your customer

Jermaine Edwards

Some account managers and key account managers can get paralysed by over research. I want to speak to those working diligently getting to know your customers. Despite this, you can be the expert on delivering results for your customers. There are three influencing market areas. Market Impact (I).

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Why Your Organisation Needs A Customer Crisis Plan

Jermaine Edwards

Experienced thinker/strategist* Negotiator* Sponsor* (typically an executive) Legal Data analyser or risk manager* Technical Enforcer Change Manager* Relationship Manager(s) (ideally the one serving the customer unless they’re part of the problem)* Partners/suppliers.