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How to Choose the Right Accounts for ABM, from HubSpot's ABM Product Manager

Hubspot Sales

MAY 19, 2020

They’d be wise to identify and target these brand-name companies with a bespoke account strategy. website smart content, targeted ads, social media, personalized email) that matches the same value propositions that Sales is using. Mark the companies associated with the largest active deals as target accounts.

Decision-making 116
Decision-making Management Acquisition Value Proposition 116
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Feb 17 – Customer Success Jobs

SmartKarrot

FEBRUARY 17, 2021

Ensure that customers derive maximum value from their investments with us and fully leverage the products on an ongoing basis. Develop a trusted advisor relationship with key customer stakeholders and executive sponsors to fully understand the publishers’ business strategies and measurements for success.

Customer Success 10
Customer Success Value Proposition Stakeholders Onboarding 10
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