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Key issues in Marketing and Business Development Planning: Engage, Analyse, Expand, Innovate and Measure

Red Star Kim

Delegates reported a range of issues preventing an improvement in the quality of M&BD plans – from the difficulty in obtaining the necessary data at the outset, through time to conduct structured analyses of the data and the identification of opportunities and threats as well as brainstorming creative ways to address them.

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The Proven Process for Developing a Go-to-Market Strategy

Hubspot Sales

It generally includes a business plan outlining the target audience, marketing plan, and sales strategy. Get your team together and brainstorm the various job titles that could be impacted by your solution. Content research: Brainstorm content topics that include that keyword.

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