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The Plain English Guide to Equity Financing

Hubspot Sales

What is Equity Financing? Equity financing is a type of funding that allows you to sell shares of your company to investors. In equity financing, investors might receive common shares, preferred shares, or the same voting rights and treatment as founders. But what does it really mean to land financing for your startup?

Finance 82
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Agency mergers and acquisitions, with Mark Sainthill

Account Management Skills

If you’re an agency owner, you’re thinking about selling either now or at some point in the future, Mark talked about the main things you need to consider if you want to sell and why market conditions and timing are really key. It’s mergers and acquisitions. Mark is managing partner for M&A at Cactus.

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@Seismic Raises $92M in Series F Funding Led by the Permira Funds, Valuing Company at ~$1.6B

SBI

Seismic , the industry-leading sales enablement and marketing orchestration platform provider, and Permira, the global private equity firm, today announced Seismic has raised a Series F round of $92M led by a company backed by the Permira funds to accelerate Seismic’s rapid innovation, international growth, and M&A activity.

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18 KPIs To Measure Performance (& How To Choose & Track Them)

ClearPoint Strategy

Customer Lifetime Value (CLV) : Minimizing cost isn’t the only (or the best) way to optimize your customer acquisition. Customer Acquisition Cost (CAC) : Divide your total acquisition costs by the number of new customers in the time frame you’re examining. Financial Metrics.

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How to grow your independent agency, with Agencynomics co-author Peter Hoole

Account Management Skills

But I’ve been interviewing finance managers as well recently for some of my clients and in in two or three recent cases, they say, ‘We’ve bought your book’ And they’re a bit star struck, which does crack me up. Yes, sometimes that goes down well, sometimes it doesn’t! Jenny 07:10.

Finance 52
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The CCO’s Guide to Winning Budget for Customer Success

SmartKarrot

The worst part is that while product, sales, marketing, and engineering have a vote to increase their respective budgets, resulting in enhanced revenue or engagement, customer success depends on financial metrics like revenue per CSM or customers per CSM. Talk about the market expense benchmark card. This hiring comes with some costs.