How complex is your complex sale? An analogy with Judo belts
KAM With Passion
MARCH 28, 2022
Green belt situation example: Acquisition of a CRM system . First, the buying centre is made of a lot of stakeholder s with different views and expectations. In addition, the stakeholders impacted by the project (citizens, who are also voters, business networks, groups with vested interests) have their own views and agendas.
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