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Why You’re Losing Deals You Thought You’d Win

Brooks Group

Misaligned Values. Value propositions need to be challenged on a regular basis these days. Your customers’ worlds are constantly changing given the record inflation, supply chain disruption, employment challenges, and the war in Ukraine — which all came on the heels of a worldwide pandemic.

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Insight – Understanding is the Foundation of an Effective Sales Strategy

SalesGlobe

The feedback not only drives product/service improvements but provides a valuable perspective into the customer’s decision-making process, the company’s reputation, and the lifetime customer value. In the B2B arena, customer segmentation may look at industry, location, size, structure, or performance/potential.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Crafting a powerful value proposition that resonates with a C-suite audience is as much an art as it is a science. A well-presented value. Join us for “From Vendor to Strategic Partner: Uncovering Insights to Generate Customer Value” webinar. It's easy to do and doesn't require technical know-how. Blog Article.