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Proactive marketing and business development executives – CRM, internal engagement and career insights

Red Star Kim

Four themes in the art of selling – Integrating marketing and sales (kimtasso.com) A creative exercise on engagement generated some interesting metaphors – for example, a brick wall suggesting a lack of communication, a carrot considering motivation and a Leonardo di Caprio shrug suggesting indifference.

CRM 130
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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Protectionism – Some fee-earners could be insecure and defensive about sharing client information and relationships. The culture and rewards systems sometimes worked against integrated client teams. Data – CRM (Client Relationship Management) and CDP (Client Data Platforms) are often lacking.

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Soft skills revisited – with a leadership perspective

Red Star Kim

An article in October 2022 in Training Magazine argued that the four most important soft skills to prioritise for remote work – to bridge the distance gap – were emotional intelligence (I devoted an entire chapter to this topic in my book), next-level communication (ie over-communication), active listening and conflict resolution.

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Building a Career in Consulting — The Ultimate Guide

Hubspot Sales

The base salary for entry-level consultants at top-tier consulting firms is $83,500 a year, according to CaseInterview , a reputable management consulting blog. This often makes consulting enthusiasts wonder, “What are the unique insights/skills that justify the high compensation of consultants?” What do consultants really do?

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Comprehensive Career Path Guide for a Key Account Manager

DemandFarm

Key account managers work with a range of individuals within a client organization, from end-users to decision-makers to CEOs. Building strong relationships and improving customer loyalty are important for long-term success. The role of a Key Account Manager is critical to the success of a company’s most important clients.