Understanding Account-Based Marketing: A Podcast Interview with Bev Burgess, Founder and Managing Principal, Inflexion Group
Farland Group
SEPTEMBER 28, 2022
A: “It is the idea behind the business; I have two co-founders, Louise Jefferson and Tim Shercliff. Some things have evolved, partly due to the pandemic; we went all digital, and things are much more hybrid now. What are your thoughts about the role co-creation plays and any advice on how to get that kickstarted with the client? .
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