Client Interview, Digitalization, Leadership and Organization

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Client Interview

Digitalization

Leadership

Organization

Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

JUNE 14, 2021

AVI-SPL is a digital enablement solutions provider that serves 86 percent of the Fortune 100. It designs, integrates, manages ad supports on-site and cloud-based communications and collaboration technologies for organizations around the globe. We reimagined how to solve client challenges: by bringing the clients together.

Global Accounts

Global Accounts Account Management Management Brainstorming

Understanding Account-Based Marketing: A Podcast Interview with Bev Burgess, Founder and Managing Principal, Inflexion Group

Farland Group

SEPTEMBER 28, 2022

Q: Do you feel that a lot of the work you’ll need to do in building account-based growth will be around organization and culture? Some things have evolved, partly due to the pandemic; we went all digital, and things are much more hybrid now. In sales, we’ve seen account management—putting senior people on your top customers.

Co-Creation

Co-Creation Marketing Management Suppliers

Strategic Accounts Today

Lessons from a Winning Global Account Management (GAM) Program

Understanding Account-Based Marketing: A Podcast Interview with Bev Burgess, Founder and Managing Principal, Inflexion Group

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