Strategic Account Management Association

JANUARY 25, 2022

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The customer in this case is a large, U.S. Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. Stakeholder management. health system.

Healthcare 400

Healthcare Co-Creation Stakeholders Account Management 400

Hubspot Sales

JULY 7, 2019

This strategic account plan template will help you: Expand your understanding of your customer’s business, goals, and motivations. Deliver value through right-fit solutions to their toughest challenges. Navigate internal politics and target key stakeholders to drive buy-in. Customer value scorecard. Whitespace map.

Account Planning 118

Account Planning Co-Creation Account Management Negotiation 118

Arpedio

JUNE 1, 2023

This recognition underscored the need for account managers to prioritize customer value and gain insights into individualized customer interactions, emphasizing the significance of maintaining strong relationships, linking transactions, and ensuring a superior customer experience. . #6 Let's talk!

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52