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Navigating Account-Based Selling: CRM, AI and Customer Understanding

Arpedio

Navigating Account-Based Selling: CRM, AI and Customer Understanding Explore the ARPEDIO platform ← Back to blog When it comes to B2B sales, companies often find themselves wrestling with a myriad of challenges, from a lack of prospecting skills to navigating lengthy sales cycles. AI is about trust.

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Forget the Crystal Ball. The Secret to More Wins Is in Your CRM

Miller Heiman Group

This couldn’t better describe the way sellers approach data in their CRM. Data within a CRM is just that—it hasn’t been analyzed or prioritized for action. That’s the next evolution of CRM. Technology has caused a disruption and has been a driving force into why organizations prioritize its adoption.

CRM 91
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5 Essential Skills of Exceptional Sales Managers

Brooks Group

This is a collaborative approach to sales leadership that facilitates communication and feedback, two crucial elements of success for managers. It is vital that sales managers recognize that what works for one salesperson may not work for everyone.

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How to Navigate the Jungle of Sales Tech: An Interview With Nancy Nardin

SBI

These days, Nardin’s love for salespeople translates to helping their organizations identify and implement the right sales technologies to support their work. Nardin says her passion for sales technology started in the 80s, when she worked as a salesperson for the world’s first laptop computer. Here’s that interview.

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CRM integration: What it is, why is it essential, and 4 key integrations

Insightly

How to empower your teams with CRM integration and APIs. Customer Relationship Management (CRM) integration is essential to unlocking the true power of a CRM. When done right, CRM integrations reduce organizational silos, save time, and bring an in-depth customer understanding to your entire organization. .

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How Sales Technology Can Help Close More Deals

Miller Heiman Group

Sellers today need to spend their time focusing on their customers, and they need to know that administrative tasks, such as entering data into a CRM , helps them do so. One way to do this is through sales technology powered by predictive analytics or AI. CRM Platforms. But that doesn’t mean you shouldn’t use a CRM.

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The Sales Tech Upgrade That Unlocks Your CRM’s Potential

Miller Heiman Group

Sales organizations that consider their CRM as the anchor (as opposed to point solutions) have 6.8% On average, organizations use 10 different sales tech tools , yet all that technology isn’t necessarily producing better sales outcomes. CRM Platforms. But that doesn’t mean you shouldn’t use a CRM.