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What is Customer Retention? 8 Best Strategies [+Apps]

Tidio

In this guide: What customer retention is and why it matters for your business. 8 customer retention strategies to build authentic relationships. The best customer retention software on the market. Add self-service portals like a knowledge base as an extra support option. Gather Customer Feedback.

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Customer support: Definition, importance & 10 key strategies

Zendesk

Some experts—and even Google—have a hard time distinguishing between customer support and customer service. Customer service is an umbrella term for all interactions that enhance customer experience and help improve their relationship with the company. Customer support is just one type of interaction.