Luminas Strategy

JANUARY 15, 2024

Strategic planning is a common organizational practice that, when done properly, will increase the likelihood that an organization will meet its goals. Many organizations unknowingly offering de facto customer or stakeholder value as if they are operating on autopilot. Together, you can become more profitable.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

Brooks Group

JUNE 7, 2022

Misaligned Values. Value propositions need to be challenged on a regular basis these days. Your customers’ worlds are constantly changing given the record inflation, supply chain disruption, employment challenges, and the war in Ukraine — which all came on the heels of a worldwide pandemic.

Supply Chain 75

Supply Chain Value Proposition B2C Sales Training 75

SalesGlobe

FEBRUARY 11, 2021

When I hear the words “strategic account planning” in a meeting, I usually notice a range of involuntary visceral reactions, from understated moans to eye-rolls and furrowed brows. How does your team think your customer perceives your value proposition? By Mark Donnolo. Nobody thinks of account planning as aspirational.

Account Planning 52

Account Planning Supply Chain Value Proposition Account Management 52