Holden Advisors
SEPTEMBER 30, 2021
Why is pricing so difficult? And why do so many companies get it wrong? It often comes down to organizations not being clear on pricing purpose. Just think—what are some of the pricing purposes we hear in big organizations? One of them we hear a lot is “price to cover cost.” The biggest problem with that? Customers don't care about your cost, and they'll gladly tell you so in a negotiation.
The SAMA Podcast
SEPTEMBER 30, 2021
Jerry, Kate and Dominique are the creators and facilitators for a new training course being offered through SAMA Academy, "Account-based Marketing: Customer-led, team-enabled." It takes place virtually Dec. 7 & 8. Course description and registration link are here. [link] [link] [link] COVID has been a huge accelerator of digital marketing generally and account-based marketing specifically.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Sales Readiness Group
SEPTEMBER 30, 2021
When navigating a large, complex sales opportunity, one of the most important relationships a sales rep can cultivate is the "customer coach.".
Help Scout
SEPTEMBER 30, 2021
It’s possible to deliver higher volumes of customer service at a consistently high level of quality — here's how.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
SEPTEMBER 30, 2021
Lead generation is the process of assessing and/or attracting initial interest in a company’s product or service. This then increases sales down the line. Sales prospecting is different. It involves engaging directly with the individual to move them closer to a sale. Both are aspects of the sales process, but they differ in many respects […].
Hubspot Sales
SEPTEMBER 30, 2021
Business growth can be an incredibly exciting and exhilarating time at your company. But it can also be stressful, challenging, and messy. Scaling effectively is vital for long-term business success. Consider, for instance, how half of all startups fail within the first five years. While there are many reasons why a business fails, one major one is the inability to sustain successful processes as your organization grows rapidly.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
SuperOffice
SEPTEMBER 30, 2021
Most of us want to do our best to heal the environment and stop global warming. But did you know that you can create positive change just by spending a few minutes cleaning up your own data? Today marks the beginning of the international Digital Cleanup period and at SuperOffice we want to warm up by focusing on what we do best – data management.
Customer Think
SEPTEMBER 30, 2021
Image Source In modern business, building solid and lasting customer relationships is all about delivering a great experience at every stage of the customer sales funnel. From awareness to loyalty, your prospects’ trust can be won or lost. Have you equipped yourself with enterprise-level SEO to drive traffic to your site at the awareness stage, […].
Strategic Communications
SEPTEMBER 30, 2021
Blindspots are something we all have based on our past experiences, interactions with others, and the opinions and values we’ve formed over time. I remember learning early in my career about the Johari Window in a leadership seminar I attended. It’s a model designed to help us understand and improve communications through the recognition that we all are impacted by the things we don’t know.
Customer Think
SEPTEMBER 30, 2021
Terminus CDP is purpose-built for B2B marketing, providing accurate and trusted buying committee data so customers can connect directly with key decision makers at target accounts.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
SmartKarrot
SEPTEMBER 30, 2021
Customer success is defined as the efforts that a business undertakes to anticipate customer questions or concerns and provide proactive solutions and answers to help customers be more successful in the usage of products and services. According to Forbes, 73% of companies with above-average customer experiences perform better financially than their counterparts.
SmartKarrot
SEPTEMBER 30, 2021
Role: Customer Success Director Location: Columbus, OH, US Organization: PeopleConnect Staffing As a Customer Success Director, you will handle all pre-sales engineering, sales, and demonstrations of products to prospective clients with the insurance industry. Drive customer outcomes, product adoption, onboarding, and customer experience. Influence future lifetime value through higher product adoption, customer satisfaction, and overall health scores.
Expert insights. Personalized for you.
195 
Let's personalize your content