Customer Think

JANUARY 6, 2024

Keeping your customers satisfied is the key to growing your business and generating more revenue. When your customers are satisfied, they are likely to bring in more prospects to fuel your sales funnel. However, keeping your customers happy is easier said than done, as even established businesses struggle with this challenge from time to time.

Sales 72

Sales Leadership 72

Customer Think

JANUARY 6, 2024

As we launch into a new year, it’s a great time to think about what needs to get done in the next 364 days (it’s a leap year – and you can start today!) to ensure you achieve the business outcomes you desire.

Customer Experience 64

Customer Experience Leadership 64

Customer Think

JANUARY 6, 2024

Welcome to 2024! I expect this will be a transformative year in martech. The Martech for 2024 report we published last month (video presentation) covered several of the major trends underway, such as aggregation and composability in stacks — especially in the data layer with cloud data warehouses, lakehouses, and lakes.

Publishing 59

Publishing Marketing 59

Customer Think

JANUARY 6, 2024

The fashion landscape is undergoing a seismic shift as we advance through the 2020s, with new consumer habits, tech progressions, and sustainability being key drivers of change. For emergent fashion labels in 2024, the ability to anticipate and adapt to these shifts isn’t just beneficial—it’s imperative.

Digitalization 59

Digitalization Marketing 59

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

JANUARY 6, 2024

Did you know that most SaaS apps lose as many as 95% of their new customers within the first 90 days? As insane as it may sound, that’s quite a lot of money left on the table!

Onboarding 49

Onboarding Customer Experience 49

Customer Think

JANUARY 6, 2024

You’ve got to have a goal!” said the person talking at me. They weren’t talking with me, or to me. They were talking at me. Their words deflecting off my mind like tiny balls of icy hail pinging off a bitumen road. “Say’s who?” I remember thinking to myself.

Sales 45

Sales 45

Customer Think

JANUARY 6, 2024

As a technology leader, you are certainly made to take tough decisions, as a part of your job. And, not to miss the toughest of all – facing the board of members, proving the ROIs across IT budgets spent! It’s that time of the year again!

Software 45

Software Software Decision-making 45