article thumbnail

Ten insights on the future of SAM

Strategic Account Management Association

Shifting from focus on shareholder value only to stakeholder value as well – and a broadening understanding of what stakeholder value means. If you’re accumulating data on your customers and even your customers’ customers, how are you using it to develop insights that lead to innovative value propositions?

article thumbnail

10 New Capture Strategy Tips to Keep Clients & Avoid Competitive Bids

Account Manager Tips

Capture Strategy Tips A capture strategy identifies how to position organizations as the supplier of choice and convince clients to renew without considering alternatives. Suppliers submit proposals to provide them. Be a preferred or exclusive supplier. Create sustained value Value isn't a one-and-done.

Suppliers 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

More Effective KAM skills: Flint Group

Brightbridge Consulting

With a mission to be the ‘best performing supplier to the printing and packaging industries as measured by our customers, shareholders and employees’ Flint Group is passionate about delivering value to its customers and driving its own growth.

article thumbnail

Why is value-based selling so important?

Mercuri International

Beginning in the 1990s, models were introduced to manage companies based on long-term shareholder value, rather than short-term ratios. 4 Those models were supplemented by attempts to capture value drivers, such as balanced scorecard 5 and intangibles such as intellectual capital.