2000, Account Strategy and Decision-making

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2000

Account Strategy

Decision-making

KAM Customer Life Cycle

Jermaine Edwards

MARCH 17, 2020

One approach is that of Jim Sterne and Matt Cutler, as published in 2000 in a paper called “E-Metrics, Business Metrics For The New Economy”. Core question: How are we making ourselves easy to choose as a partner? At some stage in your customer relationship, your customer will make decisions on the future use of your services.

Customer Life Cycle

Customer Life Cycle Key Account Management Decision-making Innovation

Transforming Sales: How to Maximize Revenue in your Biggest Accounts

SBI

OCTOBER 22, 2019

With more decision makers at the table and longer sales cycles, obtainable milestones prevent sales teams from feeling overwhelmed. Prioritizing a key account platform as a cornerstone of your sales transformation will make other efforts around generating revenue much more efficient. Follow Revegy on LinkedIn.

Account Planning

Account Planning Key Account Management Account Management Sales

Strategic Accounts Today

KAM Customer Life Cycle

Transforming Sales: How to Maximize Revenue in your Biggest Accounts

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